Thursday, 12 April 2012

Case Studies - Websites (Women)

Women and Websites


MookyChick
  • Powerful - How to guide - intelligence, female - domestic products - "Home-made lollipops"
  • Positive representation - "play guitar", "real life health issues" - Manic depression, "pregnancy  symptoms they don't tell you about", acceptance - " how to love...belly", "sexual health check ups" - Party Pills
  • Focuses on female issues activities - pregnancy, pale skin, twitter appealing to mass audiences, feminist icons.
  • All regular features, female dominated - "How to get over a broken heart", anti men
  • Writers - women writers, women run.
  • Still have a power - influence, dedicated members, security of the website, "Boyfriend loves computer more than me" Feminist ideas - "Slow and steady"
  • Gang against stereotypes - Zombies, self defence- Male activities, Ninjas- diverse-hybrid, natural beauty.
  • Sums up the media - niche audience, not normal - too accepting, never reach mainstream.
Glamour
  • Everything a women should be - body image - surgery, sex, babies, not accepted as yourself, sex-life
  • Perfect body, clothes, shapes etc. - perfect look, compared to MC = accept
  • Based on looks - glamour will help
  • False idea of beauty - "get the perfect beach body", "How to make him want you"
  • Ideologies of looking good.

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